Can 4Square Really Make You Cool?
Why is it surprising that 4Square rocks? We’ve been bragging about going places forever. “I went on vacation here, I ate here last night, I’ve already been there – done that.” It’s the equivalent of:
“Dude, I bet I can eat 47 Blazin’ Chicken Wings in under 30 Minutes”
Or
“Kick me in the junk!”
Bottom Line: We are suckers for pointless competition.
Stupid bets, double dares, and “watch this” all fuel our need to prove dominance among friends. Obviously the competition gene is dominant in males, which contributes to higher insurance premiums and sweet muscle cars…